Privacy Policy

Effective Date: [Oct. 19, 2025]

At formula:SHEA, we value your trust. This Privacy Policy explains how we collect, use, and protect your information when you shop with us online.


1. Information We Collect

When you visit or purchase from our site, we may collect:

  • Personal details (such as your name, email, billing/shipping address, phone number)
  • Payment details (securely processed by our payment provider—we never see or store your full credit card number)
  • Order history and preferences
  • Website usage data (like cookies, analytics, and browsing activity)

2. How We Use Your Information

We use the information we collect to:

  • Process and deliver your orders
  • Provide customer support
  • Send updates about your order, new products, or promotions (only if you subscribe)
  • Improve our website, services, and customer experience
  • Meet legal or tax obligations

3. Sharing Your Information

We never sell your personal data.

We may share information only with:

  • Trusted third parties (e.g., payment processors, shipping carriers, email service providers) to fulfill your order
  • Legal authorities if required by law

4. Cookies & Tracking

Our website uses cookies to improve your browsing experience, such as:

  • Keeping items in your cart
  • Remembering your preferences
  • Collecting anonymous analytics

You can manage or disable cookies in your browser at any time.


5. Data Security

We use industry-standard encryption and security measures to protect your information. While no online system is 100% secure, we work hard to safeguard your data.


6. Your Rights

Depending on your location, you may have certain rights regarding your personal information. These may include the right to:

  • Access, update, or delete your personal data
  • Opt out of receiving marketing communications (via the unsubscribe link in any email)
  • Request details about how we collect, use, and protect your information

To exercise any of these rights or submit a privacy-related inquiry, please contact us at [email protected].


7. Children’s Privacy

Our website is intended for general audiences and those seeking skincare guidance. It is not directed toward children under 13, and we do not knowingly collect personal information from minors.


8. Updates to This Policy

We may update this Privacy Policy occasionally to reflect changes in our practices. Any updates will be posted here with a revised effective date.


Our Promise: We respect your privacy and will always handle your information with care, transparency, and integrity.